Unemployed people aren’t the only ones looking for jobs! Inside every engaged worker is a job seeker.
When you call someone a job seeker, it means he/she is seeking a new job or is open to the idea. These job seekers get frustrated at searching for jobs online and getting no response.
They know that the best opportunities are for networking with real people. Not through search engines.
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Social networking has become a core part of our daily lives. Recruiters use social media to post their job ads. Job seekers are also using social media to find their dream jobs.
Active job seekers can spend an hour or two a day on social media connecting with the right employers. This practice can pay off.
But, spending too much time online is not the solution. It can never replace the one on one interaction. You get this from an in-person meeting with the employees and potential colleagues.
If you are not searching but open to new opportunities, make sure your profile is current. Your profile must be professional and appropriate.
Some employers conduct an employee background check and use social media for reference checks. They scan the social media profiles of candidates and determine to hire the candidate or not.
They base their decision on the type of content they find on their social media profiles.
Don’t assume an employer will only be checking you out on LinkedIn. They may also check Facebook, or even Twitter and Google+.
The story you tell on each site should be pretty much the same, although it’s okay to adapt the material for the site.
Here is an infographic that highlights how to use social media to find employment.
Read the note of caution below to know what to avoid when using social media to find work.
Here is an infographic that highlights how to use social media to find employment. Click To TweetInfographic
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When searching for a job on Twitter, engagement is essential. Make sure you highlight your strength and qualifications. Reach out to your target recruiters and employers.
Facebook is the largest social networking site on the planet, having more than a billion users. Facebook Groups and apps like BranchOut make it easy for you to find open positions to apply.
Take part in LinkedIn group discussions. Share interesting professional content. Applying for suitable openings will maximise your chances of landing your dream job.
Promote your skills in relevant industry groups. This kind of promotion will put you in front of the right recruiters.
An infographic of your career path is an excellent visual format for reaching potential companies. Job seekers can create a set of pinboards to show employers the kind of place they would like to work.
Google+
More tech-savvy users and artists are flocking to Google+. It is an excellent place for tech-savvy people to find jobs. Create or join the right circles or communities.
YouTube
Create a simple video of yourself displaying your skills. Upload it to YouTube and direct prospective employers to watch and see your qualifications.
A Note of Caution
If recruiters find inappropriate content on your profile, you will not get the job. If they see information about you drinking or using drugs, you are not going to get the job.
If your profile shows you have poor communication skills, you will not get the job. If your profile shows you bad-mouthing previous employers, you are not going to get the job.
If your profile shows you making discriminatory comments on race, gender, religion, you will not get the job. If you lie about qualifications, you are not going to get the job.
Some job seekers embrace social media to extend their personal or professional brands. Others choose to use it is as a private channel with their friends and family.
Some recruiters use social media to get a sense of your interests and personality. But that doesn’t replace the value of meeting the individual face-to-face.
Maintain both professional and social personas online. Take the time to check your content — review who can see what is on your profiles.
So if you choose to share content on social media, make sure it’s working to your advantage. Takedown or secure anything that a potential employer can say is unprofessional.
Share content that highlights your accomplishments and qualifications in a positive way.
Make sure your profile is free of typos. Your information must be coherent and applicable to your industry or job. Your photos must present you in a favourable light.
Check the profiles of other professionals in your industry and use it as a guide.
The information you provide online about your job background and accomplishments should be consistent.
Conclusion
When using social media to find employment, it is necessary to have a social media job search strategy.
Having a job search strategy will increase the number of opportunities that you get.
Are you taking advantage of social media to find employment?
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