These days content marketing is replacing traditional marketing. Content can consist of anything published through print and digital platforms.
Content can range from a blog post, infographic, podcast, and video. You can promote your content on your website, blog, social media channels, etc.
With content marketing, you focus on providing relevant and valuable content. You need to publish your content on a regular schedule.
Create content to help your existing and potential customers to solve their various challenges.
Big brands like Nestle, P&G, Microsoft, etc. and SMB’s make use of content marketing.
But what if you’re not into writing blog posts. Neither do you have a flair for creating videos, podcasts, etc.?
Can you do content marketing without creating content?
Simple answer: Yes!
You can share other people’s content on your social media channels. The content needs to be interesting, relevant, trustworthy and valuable to your audience.
By doing this, you will not need to create original content of your own. Sharing other people’s content will show your knowledge of your industry.
Share great content created by others to your audience they might not have seen.
You need to subscribe to the blogs and newsletters of leaders in your industry. Follow them on social media and share their content on your social channels.
Then from time to time, you mix this up by highlighting your products or services.
Outsourcing Your Content
If this method does not appeal to you, don’t despair. You can still do content marketing without content. Outsource your content marketing to us!
We will create blog posts, infographic, etc. for you! We will create customised content under your brand name.
We can also help you post it on your social media channel(s) and promote it on social media!
Are you interested in outsourcing your content creation to Mauco Enterprises? Contact us now.