How do you plan to give your brand a holiday makeover? With the holidays around the corner, brands are gearing up to promote their products …
Why Your Brand Should Not Be on Instagram
Some years ago, I had discussions with a client interested in having an account on Instagram, a popular social media network. Mind …
35 Common Misconceptions about Social Media Marketing
Social media marketing has become very common these days. Many businesses use social media platforms such as Facebook, Instagram, X …
Advantages and Disadvantages of Social Media Automation Tools
I must confess that I suffer from shiny object syndrome as a marketer! I am always looking for the latest social media automation tools. It …
5 Tips on How to Target Genuine Followers on Social Media
Social media platforms such as Facebook, X (Twitter), Instagram, Snapchat, etc., are great tools for marketing. They allow us to connect …
