Twitter is a real-time social media platform that churns out an estimated 500 million tweets daily! It is a social network where people …
Exciting Facts about World Emoji Day
Emoji have become so universal that July 17 has become known as World Emoji Day! Emoji are ideograms and smileys used in electronic messages …
Reaching Your Target Audience Through Social Media
Your target audience is your existing and potential customer or your intended audience or readership of a publication, advertisement, …
Here’s What It Takes to Do Social Media Right
As a digital marketer, one vital aspect of my activity is social media marketing. In Nigeria, organisations are gradually appreciating …
Steps to Accurate Social Listening Strategy for Your Brand
In a recent chat with a potential client, I asked them what social listening strategy they used. I realised that even though they were …
