As a digital marketer, one vital aspect of my activity is social media marketing. In Nigeria, organisations are gradually appreciating …
Steps to Accurate Social Listening Strategy for Your Brand
In a recent chat with a potential client, I asked them what social listening strategy they used. I realised that even though they were …
What I Think about Facebook News Feed
I heard the announcement first from a post on Facebook. My first reaction (like most marketers) was to panic! Why? On Thursday, January …
4 Ways Instagram Could Leave You Needing a Lawyer
Instagram has over one billion users worldwide who share lots of photos and videos daily with their friends and loved ones. But think …
Giving Your Brand a Makeover for the Holidays
With the holidays around the corner, these are busy times for most businesses. It is also the time companies need a brand makeover, Now …
