I have received lots of questions about my previous article about digital marketing. Some of you are still not clear on what digital …
5 Steps in the Consumer Decision-Making Process
As a business owner, you need to familiarise yourself with specific steps your consumers go through before in deciding to buy your product …
The Best Video Ad Networks for Small Publishers
Some time ago, my neighbour asked me some questions about video ad networks. My nephew recently asked me similar questions about video ads …
What Is Digital Marketing?
One of the first questions that business owners ask me when they schedule meetings with me is: what is digital marketing? This post is …
Lies and Damn Lies about Growing Your Business Online
Growing your business online is not as easy or as glamorous as portrayed in the media. Unlike what you see on the media, building your …
