The Mauco Blog

Rewards for our Top Fans

Thank you for your support in 2013. Our amazing customers, blog subscribers, newsletter subscribers, fans and followers on all our social networks are the reason we love working.

To show our appreciation, we started the year by giving prizes to 3 of our most active fans with free one-year license to ‘Marketing Your Business on the Web’ – an online e-learning course worth $29.00USD each!

See the post below announcing the prizes and the response it got. Looking forward to continue working with you in 2014!

 

Chatwing’s Innovative Functions to Help Increase Website Traffic and Engagement

chatwing

Chatting tools come in all sizes and forms and each with its own unique variations. For a site owner, choosing the right one is important as it serves as a means for them to create a better relationship with their clients. One chatting tool might be free but lacks a lot in providing a better customer service and some may have everything he needs, but for a price. However, there’s one chatting tool that is very efficient and at the same time affordable – Chatwing.

Site owners can get this chat app by registering an account on the Chatwing site. Using it only requires them to copy the chatroom’s code and paste them onto their site. It works on over a hundred web platforms so it’s very flexible. Unfortunately however, one can’t embed it on some free webhosting sites, WordPress being an example, unless they upgrade into a paid hosting service. Chatwing is lined up with a lot of features – here are just some of a few.

Chatters are allowed to log-in with their Facebook, Twitter, Yahoo and Goggle accounts through the log interface’s social media integration capacity.  That means there’s no need for them to register an account, like what most chatrooms require their chatters to do, in order to join in the chatroom.  Added to the four logging options is the Chatwing account log-in, or the Guest option for anonymous log-ins.

They can also customize greatly to make it look more unique and appealing to their viewers. There are wide variations the user can choose in modifying it, resulting in unique results fitting his preferences. He can allow URL links inside the chatroom to redirect the users to their particular destinations and even allow video and image links to be shown inside the chatroom. And while they’re chatting inside, he can play music by embedding one in it.

Security is another important aspect of Chatwing’s features and is regarded as one of the most useful. With it, the user can prevent people in using the chatroom if finds them unworthy of doing so. This can be applied with spammers and other rude people. Aside from banning them, he can also delete their messages and employ moderators to help him monitor the chatroom.

The features Chatwing chat software has might seem too much for it, but there’s no need to worry, as everything in it has its own purpose. And with this chat software on the site, the site owners can easily communicate with their clients, and they on the other hand can put forth their worries and thoughts about the site just as easy. By bringing them a good and satisfying service, the viewers are sure to come back for more and the chatroom will help increasing the site’s good reputation by always providing good and credible information through live chat.

Author Bio:

Aaron Kong is a developer of Chatwing chat software and an overall open source communication advocate. Open and free communication principles are the core belief of Kong and behind the development of Chatwing. Kong enjoys participating in numerous open source projects when he is not working on the next generation of Chatwing features. He is also an avid Android developer and online gaming enthusiast. Find Chatwing online @ http://chatwing.com

How To Grow Your Business Online

How To Grow Your Business Online

As difficult as it is to grow your small business in the real world, it is similarly difficult to grow the same business online. But difficult as it may seem, it’s not impossible.

Growing your business online will help to keep your customers comming back even when you’re not offering them any deals or sales promotion. Growing your business online will help to build your brand awareness and online reputation. It will also help you gain loyalty amongst your customers and brand advocates. How do you grow your business online?

Know Your Target Audience Online

Knowing who your target audience involves knowing your customer demographics e.g. their gender, age, marital status, household income and location etc. This will help you tailor your products or services to meet their needs. To know your target audience online, you need to know where your target audience spends their time online. Conduct an extensive keyword research and use your targeted keywords to reach your target audience.

Tailor Your Offerings To Your Target Audience

Based on your knowledge of who your target audience is you will need to tailor your products and services to your target audience.

Be Consistent

Let your brand and brand messaging be consistent across all channels. So regardless of whether your audience are interacting with your brand via desktop, mobile or social media, their experience should be the same. Create consistent messaging throughout your buying cycle.

Build Your Brand Personality

Create links from blogs and forums to which you belong and let these links point back to your website. Get a custom domain and email in the name of your brand. If you really want to grow your business online you should avoid using free email and web hosting services. This would only affect your online reputation negatively. Focus on creating a professional website and adopt the same look and feel of your website on your social media.

Want to learn more? Checkout the following posts:

7 Methods to Grow Your Business Online

How to Grow Your Business Presence on the Internet

Ways To Grow Your Business Online

Implementing all these in your small business will help you grow your business online. If you found these tips useful, the please use the bottons below to share it with your friends and colleagues. Catch you later.

photo credit: SEOPlanter via photopin cc

Benefits of Disqus Commenting System

Disqus Logo

Engaging with readers through comments and feedback should be one of the most important goals of any blog.  One of the key features that promotes good engagement with readers is the comment box.

There are many different comment box and depending on the platform on which your blog is built, it may have its own default comment box. With time however, many bloggers discover that their default comment box is no longer adequate. This leads to many to search for suitable alternatives like Disqus, Livefyre, etc.

If you are like me and read many blogs, by now you are probably aware of the Disqus comment box which is gradually becoming one of the most popular commenting platform today. The Mauco Blog is now using Disqus.

So what are some of the reasons why I chose to adopt Disqus as my new comment platform?

Disqus is used by some of the biggest websites and blogs on the internet today. It integrates seamlessly into your current website or blog regardless of the platform of your blog. With a few quick and easy steps you can have your new commenting system up and running in no time… the only time consuming part would be exporting your comments from your existing comment box to Disqus. If you have accumulated several thousands comments already, this should take a while to export to Disqus.

Disqus is also a fully real time commenting box and this makes it the perfect choice for those who want to participate on breaking news,hot discussions, live events and video content.

Another important feature of Disqus is that it allows your readers to log in with with Google, Facebook, Twitter, Yahoo!, Disqus and OpenID. This eliminates the need for you to create new accounts on every blog.

If you choose to sign in with Twitter or Facebook, you’ll also have the option of sharing your comment with your friends on Twitter or Facebook. This increases the viral promotion of a comment on your blog.

If the person commenting already has a Disqus profile, their avatar and commenting history on other websites will also be visible. This helps people find other blogs of similar interests with the possibility of cross promoting blogs.

These are some of the benefits I considered when adopting the Disqus commenting system. I want to interact and connect more with all readers of this blog.

Do you use Disqus and what are your thoughts about it? Do you have another commenting system that you recommend? Share your thoughts in our new Disqus comment box below.

As always if you find this post useful please share it with your friends using any of the share buttons below. Catch you later.

Facebook’s New News Feed Design and Your Business

Since it was lunched 9 years ago, Facebook has undergone many changes. Whilst some of these changes are favourably received, others were not. This social media giant that boasts of a billion users has recently launched a new news feed design just  weeks after it had launched its Graph Search feature.

So what does the new news feed design mean for you and your business?

The redesigned Timeline is a single column timeline. They have removed the boxes for photos, friends, map, subscriber information etc from the top of the page and moved it lower on the page. All these items will now appear in horizontally in a menu at the top of the page. Now adverts will occupy the whole right hand side. Your About Me info has been moved to right below your profile picture.

All posts are now on the right side of the timeline, with photos, music and other recent activity on the left. The size of photos and videos have been enlarged, making the quality of visual media more important than ever before.

Focus on high quality images. A picture is said to say more than a thousand words. Like Pinterest and Google+, Facebook has decided to give more prominence to your photos in its new design. Lay more emphasise by telling the story of your brand through more photos than before. Also remeber to use a more visually appealing cover photo that represents your brand.

Learn to post more about trending topics and sharing differen types of media content. Now is also the time for you to try Instagram app (if you have not done so already) to see how you can incorporate it into your social media plan.

The new facebook new feed design is an opportunity for businesses and brands on facebook to refine their publishing and engagement strategies yet again to ensure that they are still relevant in the feeds of their fans. You also need to be clear on what value your business and brand is providing your customers and fans on facebook.

So are the new facebook changes good or bad? Only time will tell. But meanwhile if you’d like to signup to join the waiting list for the new design, you can do so here

If you enjoyed this post, don’t be selfish, please share it using any of the buttons below. See you later.